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| Recraft | |
|---|---|
 An image generated with Recraft V3. Prompt: cinematic shot, a colorful movie scene, neon lights, a man outside in dusk | |
| Developer(s) | Recraft, Inc. |
| Initial release | May 31, 2023 |
| Stable release | V3
/ October 30, 2024 |
| Operating system | Web-based |
| Type | Text-to-image model |
| Website | recraft |
Recraft is a generative artificial intelligence program and service developed by the London-based startup Recraft, Inc. Like models such as Midjourney and DALL-E, it generates digital images from natural language prompts, but is specifically tailored for professional design workflows, with features that emphasize brand consistency, text fidelity, and layout control.[1]
History and background
[edit]Recraft, Inc. was founded in 2022 by machine learning scientist Anna Veronika Dorogush, best known for co-creating the CatBoost machine learning library at Yandex.[2][3]
The company emerged from stealth on May 31, 2023, with a public release of its vector graphics generation capability on Product Hunt. On January 17, 2024, TechCrunch profiled Recraft’s foundational model for graphic design, noting its emphasis on addressing copyright and ethical concerns associated with AI-generated imagery.[1]
On October 28, 2024, TechCrunch reported that Recraft's third major model, V3, had topped a crowdsourced benchmark, surpassing Midjourney and OpenAI's DALL-E in overall image quality.[4]
On May 5, 2025, Recraft announced a $30 million Series B funding round led by Accel, reporting more than four million registered users at the time of the announcement.[5]
Technology
[edit]Recraft has not publicly disclosed the detailed technical architecture of its model. However, third-party reviews and benchmarks have noted that its performance resembles diffusion-based systems such as Stable Diffusion and Midjourney.[6][7]
The model is designed for creative workflows requiring visual consistency and flexible output formats. Reviewers have noted its ability to generate legible multi-line text,[7] produce high-resolution imagery at various canvas sizes,[8] and to maintain alignment with user-defined brand palettes and design themes.[5]
Though not open-source, Recraft offers its functionalities through a web interface and commercial API. Advanced features such as style settings and positioning control differentiate it from general-purpose text-to-image tools.[5]
References
[edit]- ^ a b "Can Recraft's foundational model for graphic design swerve the AI controversy?", Techcrunch, January 17, 2024. Retrieved on June 9, 2025.
- ^ "What is Recraft, the infinite-canvas AI image generator aimed at 'pro designers'", Yahoo!, November 6, 2024. Retrieved on June 9, 2025.
- ^ "CatBoost: gradient boosting with categorical features support", arXiv:1810.11363, October 24, 2018. Retrieved on June 9, 2025.
- ^ "A mysterious new image generation model has appeared", Techcrunch, October 28, 2024. Retrieved on June 9, 2025.
- ^ a b c "Recraft Raises $30M Series B to Bring Creative Quality and Brand Control to Generative AI Design", Business Wire, May 6, 2025. Retrieved on June 9, 2025.
- ^ "Meet Recraft V3: The best AI image generator you've never heard of", Decrypt, November 2, 2024. Retrieved on June 9, 2025.
- ^ a b "Watch out, Midjourney—Recraft just announced new AI image generator model", Tom's Guide, October 31, 2024. Retrieved on June 9, 2025.
- ^ "Recraft might be the most powerful AI image platform I've ever used—here's why", Tom's Guide, May 2, 2025. Retrieved on June 9, 2025.
External links
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